Southwest, MGM Pivot Business Models Amid Market Shifts
Southwest Airlines implements assigned seating and bag fees while MGM faces an $18 billion takeover bid as both firms combat shifting market demands.
Jun 3, 20264 min
Business
3 aviation articles tagged “Southwest”
Southwest Airlines implements assigned seating and bag fees while MGM faces an $18 billion takeover bid as both firms combat shifting market demands.
A traveler's experience at MIA highlights ongoing tension regarding the Southwest Customer of Size policy and new assigned seating rules.
Southwest is reportedly reviewing its Customer of Size policy following backlash over the mandatory extra-seat requirement implemented in early 2026.